Andrea Leda is the featured speaker at our chapter event on Tuesday, December 8th 2020, titled:

Create a Small, Engaged Community of Your Best Clients Without Relying on Social Media or Large Speaking Events

This sentence poured from my pen this week:

“I want to  have a relationship, not a platform.” 

Do you ever feel the pressure to be bigger than you are, to grow,  expand, or be exponentially greater than this moment right here?  Have you ever questioned if maybe we’re missing something  with this guidance? 

I know I do. 

I want to give you permission to step aside from the pressure for  just long enough to question its true value in your life and work.  But since I can not give you permission (only you can do that), I  will give it to myself and share a little about my process. 

I did not get into this work to be a social media maven, to grow  a massive email list, to understand click funnels, or to master  Facebook algorithms. 

I got into this work to be in powerful relationships with  people and subsequently, through people, to possibility. 

I got into this work to be of service, to help in any small way,  to trust the ripples made, and to create money through  kindness and congruency.

I believe coaching reminds people of their innate strength, their  inherent wisdom, and their freakin’ right to a brave and wild  existence. And all that strength, wisdom, and bravery is good  for all beings and our planet. 

But sometimes, I am weary of the coaching industry and the  over-used ineffective business guidance for our industry. 

I am weary of self-help aisles and the hyper-focus on “individual  success” and “self-improvement” because it often leaves us  feeling like if we aren’t “healing” something or expanding then  there is something wrong with us. 

I am weary of coaches who teach business but have yet to  model success in their own businesses. 

I am weary of business coaches who teach “their proven  system” which requires they leave you OUT of the equation  in order for it to succeed. 

I know that 2020 has thrown a massive curveball our direction  and it has required us to make hard choices, sometimes daily. 

It has made us look to our communities in whole new ways for  support.

It may even have you questioning if now is the “right time” to  go all-in on your business? 

There is no way I can answer that question for you but I can  share one thing I am certain of – relationships are why my  business thrived this year. 

It wasn’t my email list or my social media feed that mattered  when things really mattered. It was the connections I had with  real people, who’d come to know me over time. It was the  support I’d handed out for years consistently and the right  placement of value in this work that kept things not only  grounded but growing this year. 

Should you focus all your attention on relationships over  massive platforms? 

I can’t answer that question for you either – because only YOU  can know where you thrive. 

But I can tell you this – where you find the MOST joy today in  your work is 100% where you’ll find the most joy when you’re  wildly successful.

What MATTERS and is most VALUABLE in your business? For me, that would be, without a doubt, people. 

Through everything I’ve created, every successful and failed  idea, every program launch, and every iteration of my business  the one place I always come home to time and time again is my  people. 

Be good to your people and you’ll never want for anything as  a coach. 

Creating clients is an art and a skill. I believe EVERY coach has  the skill to create clients and yet I see so many struggling to do  so consistently, confidently, or predictably. 

Would you like to learn how I create clients no matter the events  in the world? 

Would you like to learn how I had my best months in the history  of my business during COVID? 

Would you like to know if I needed a client, what I would do? 

Then join me on December 8th with the Oregon ICF as I share:  

How to have a successful coaching business with a small,  engaged community: Tools and methods to create your best  clients without relying on social media or large speaking  events

• The dos and don’ts of growing an engaged community for your coaching business 
• Why measuring “likes” and “comments” is not the way to create loyal and engaged clients 
• What is relational value, why do you need it and how do you build it? 
• How to create a community that is engaged and eager to stay connected to your business 
• How to grow your business with free content you actually enjoy sharing 
• The only three places a client is created (and the one you’re probably spending too much time and energy on) 
• And more!

To being brave in 2021, 

Andrea